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Best Airbnb Alternatives for Property Owners to Maximise Bookings
Table of Contents:

Airbnb alternatives every property owner should know about

As a property owner, you're probably aware that Airbnb is one of the most well-known platforms in the short-term rental market. However, it’s not the only option available. You can expand your property's visibility and secure more bookings by listing on multiple platforms. With the vacation rental industry growing and evolving rapidly, many alternative platforms are appearing to meet the needs of property owners and travelers alike. For those seeking better management tools or access to niche markets, exploring these alternatives can significantly boost your revenue and occupancy rates

This article will introduce you to the top Airbnb alternatives available to property owners globally. Additionally, we’ll explain how Smarthost Airbnb management can help you navigate and succeed across multiple platforms.

Why Diversify? The Benefits of Listing on Airbnb Alternatives

Airbnb may be the biggest player in the vacation rental market, but more competition and higher fees for property owners come with that. To stay ahead, many property owners diversify their listings across multiple platforms to reach different travelers and reduce dependency on a single platform.

With Smarthost, managing multiple listings is effortless. We handle all aspects of vacation rental management and ensure your property is showcased on the best platforms to reach a broad audience and achieve the highest returns.

Top Airbnb alternatives to consider for property owners

1. Smarthost: Strategic Lettings for Maximum Returns

Smarthost takes a unique approach by blending short, mid, and long-term lettings to keep your property fully booked year-round. As a leading property management platform in London, we maximise your property’s income and visibility across top vacation rental sites. Since launching in 2016 we’ve managed over 215,000 stays and have earned our clients and property partners over £45M in revenue.

Our expertise in market trends allows us to price strategically, showcase your property with stunning photography, and craft listings that attract high-quality guests. Handling everything from guest communication to maintenance, we aim to increase your revenue by up to 40%.

Our user-friendly dashboard provides real-time insights into your property’s performance and earnings, giving you full transparency without the hassle of day-to-day management. 

2. VRBO: A Pioneer in Vacation Rentals

As one of the oldest platforms in the vacation rental space, VRBO has been helping homeowners rent their properties for decades. With over 1 million listings worldwide, VRBO provides property owners with access to a large pool of travelers, particularly in North America. The platform is ideal for owners looking to tap into a more family-oriented audience and offers tools like secure messaging and home reviews to ensure transparency.

By listing on VRBO, property owners can increase their chances of being seen by vacationers who may not use Airbnb.

3. TripAdvisor: Global Reach with a Trusted Travel Brand

TripAdvisor, known for its millions of reviews on restaurants, activities, and hotels, is also a major player in the vacation rental market. With over 830,000 homes listed in 190 countries, TripAdvisor attracts a large and diverse audience. For property owners, this means the opportunity to showcase your vacation rental alongside other popular attractions and services, giving travelers a full picture of their trip.

One of TripAdvisor’s key advantages is its built-in review system, which gives potential guests confidence in booking properties that have been positively reviewed by others. Property owners benefit from TripAdvisor’s enormous traffic and trustworthiness.

4. GuestReady: Premium Rental Management Services

GuestReady is a strong competitor in the property management space. Known for offering top-tier rental services across Europe and the Middle East, GuestReady provides property owners with a curated portfolio of homes and guarantees a hotel-quality stay for guests. GuestReady focuses on maximising visibility for properties across key booking platforms, making it an excellent choice for property owners looking for professional management and increased bookings. With over 1.5 million satisfied guests, it’s clear that they know how to drive consistent results.

5. Expedia: Full-Service Travel Platform

Expedia, one of the world’s largest online travel agencies, allows travelers to book vacation rentals in addition to flights, car rentals, and hotel stays. This integrated approach attracts travelers who prefer to plan all aspects of their trip in one place. Property owners can benefit from this by listing their homes as “Private Holiday Homes” on the platform, reaching travelers who may not typically use dedicated vacation rental sites like Airbnb.

For property owners, this integrated approach can attract a different type of traveler who prefers to book their entire vacation in one go.

6. HomeAway: A Direct Competitor to Airbnb

Part of the Expedia group, HomeAway is one of the largest vacation rental platforms with over 2 million properties in 190 countries. Like Airbnb, it allows individual hosts to rent their homes, but it benefits from being part of Expedia’s extensive travel network. HomeAway offers plenty of features, including guest reviews, secure payment options, and in-depth property descriptions.

For property owners, HomeAway offers significant exposure to a global audience and access to Expedia’s vast marketing reach, making it a powerful alternative to Airbnb.

7. Tujia: A Growing Platform for Asian Travelers

As the largest vacation rental platform in China, Tujia is an emerging player in the global vacation rental market. With over 400,000 listings, it primarily caters to Chinese travelers seeking unique stays in popular destinations like Japan, South Korea, and Southeast Asia. For property owners targeting Chinese tourists, Tujia provides a valuable opportunity to tap into the world’s largest outbound travel market.

Conclusion

To thrive in today’s booming vacation rental industry, property owners must list their properties across various platforms. While Airbnb remains a dominant player, alternatives like VRBO, TripAdvisor, and Expedia can provide valuable exposure to different audiences. With Smarthost as your property management partner, you can effortlessly oversee your listings across all these platforms. By delivering high-quality service and superior guest experiences, we make sure your property stands out, boosting your income by up to 40%.

Contact us today to find out how we can help you make the most of your Airbnb listing.

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